Buyer Interview: Meet Danielle

meet the buyer

Our team at Glik’s is constantly growing and because of that, we have a diverse and all-around dynamite team. With that said, say hello to our newest member, footwear buyer Danielle!

Can you introduce yourself to our readers?

Sure!  My name is Danielle Berry and I’m the new Footwear Buyer here at Glik’s.  I’ve been in the footwear industry a long time and have had every type of position there is, from part time sales up through store and regional management, to marketing and visual merchandising and most recently, buying. I love the footwear industry!  Shoes are the perfect accessory as no matter what you have going on in your life, a great pair of new shoes can do wonders for your soul!

You’re fairly new to the Glik’s shoe buying team. Were you familiar with Glik’s before you started here?

Somewhat, yes.  Working in retail in the St. Louis market for the past 12 years it’s hard not to know the Glik name. There’s a long history in this area so it’s exciting to work for a company with such a rich heritage in retail.  And Glik’s knows what it’s doing when it comes to bringing the latest and greatest to its awesome customers!

Describe your personal style in 3 words.

Modern. Layered. Tomboyish – I love menswear looks but with a few soft touches via color or texture.  I’m just not very girly.  Also I like to wear denim or harem pants all the time, no matter the weather.  It can be 100° outside and I still have long bottoms on!  I’m just not a fan of skirts or shorts and how they look on me-love them on literally everyone else but they are just not for me.

 What shoe trends are you looking forward to for spring 2016?

Even though the dressed up sneaker trend has been going on for a while, it’s growing ever stronger this year and to me, it’s the most fun.  I think it gives a chic “city” vibe to your look when paired with a great jean, tee and either delicate cardi or structured blazer.  It’s a look that works for just about anyone.

What’s one style rule (not limited to footwear) that you love to break?

Really I don’t think there are that many “rules” anymore, which is so refreshing.  Style is all about what works for you, whether it’s “the right look” or not.  But if I had to speak to one it would be that your shoes, handbag and belt are supposed to match.  FALSE.  I know it’s an old-timey rule but it’s one a lot of people feel they still need to follow.  All 3 don’t have to match exactly but should definitely complement each other.

Congrats! You just won the lottery. What’s the first thing you do?

Well, first I would get the lawyers and financial advisors lined up because I mean, if you are lucky enough to win that kind of money, you really should do it the right way!  But immediately after I would take my family on a trip to a really nice beach resort somewhere- just kick around in the sun and sand with my husband and son, make a ridiculous amounts of sand castles, and drink fun, fruity cocktails with cute umbrellas in them – just R-E-L-A-X and kick it for a while!

What’s the coolest place you’ve traveled for a market? Is there anywhere you’re looking most forward to going?

Las Vegas is always fun, and not for the typical reasons you would think.  The Markets there are so big and you get to see so many vendors all at once.  It’s a lot of hard work and A LOT of walking but it’s a blast.  I’m still young in buying so have only been to New York City a couple of times for day trips so looking forward to spending a little more time and getting a chance to see the city!

What’s the worst footwear crime a person can commit?

Ugh, I hate it when people wear sandals that are either too small or too big!  I don’t care how great of a deal they may be, if your toes look like they are being strangled to death or they are sliding out the front and gripping the ground, DON’T BUY THEM!

What’s your favorite thing about your job?

The product!  I’m mean come on; it’s a girls dream to work in shoes, right? But really, the product is super fun, and it is so interesting analyzing and projecting the buying habits of consumers. Your goal is to have the right product most of the time, but you will be wrong some and that is ok, as long as it’s not too often!  But when you are really right it feels great, especially knowing someone is walking out of Glik’s with a smile excited about their latest footwear purchase!

If you could star in any movie or TV show, what would it be?

A movie or TV show with Kristen Wigg, Jimmy Fallon and Justin Timberlake because they are all awesomely hilarious.  I’m pretty sure I could listen/watch anything those 3 have ever done and will ever do!  Aaaand I secretly want to be their BFF…just sayin! 😉

Buyer Interview: Meet Danielle

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